Marketing Technology, Analytics and Integration

As your business grows, so does the need to gather customer data. Integrations are an excellent way to add value to your website, improve the user experience and capture important customer data as they engage with your site.

Technology analytics and integrations.

Integration for Better User Experience

Whether it’s tracking, collecting customer data, managing content or adding features, you can always make your site way better. Having a smart integration plan means you’ll spend less time on website management and more time digging into what your awesome customers are up to.

A Customized + Smart Integration Plan for Your Website — How Will It Look Like?

Through integrations, we can help you customize your website’s features as well as increase leads and conversions. You can also use custom form integrations to direct specific groups of people to the appropriate funnels. This will not only improve the user experience but also open the door to efficient customer support and engagement. It’s like having a personalized concierge for every visitor on your site, ensuring they find exactly what they’re looking for.

Number of Years Working With HubSpot
13+
Number of Applications We Work With
100+
Team Members Certified in HubSpot
100%
HubSpot Customers Globally (2022)
167,000+

What We Do

WHAT APPLICATIONS DO WE WORK WITH?

We work with HubSpot, Mailchimp, ClickDimensions, Act-On, Google Analytics, call tracking, scheduler and various plugins, including SEO and social sharing. As a HubSpot Certified Partner with a decade of experience, we offer you the inside scoop and the competitive advantage through our deep understanding of each platform.

IDENTIFYING THE RIGHT INTEGRATIONS

Before we can start adding integrations to your website, we will identify which ones are relevant to your website.

It could be a chat option, a CMS application or any other integration to improve the functionality of your website. Whatever it is, we’ll work with you to determine the required tasks/goals.

What is included in our integration services?

  • Conversion path mapping
  • Form integration
  • Analytics integration
  • Call tracking
  • Marketing applications, including HubSpot, Act-On, ClickDimensions and more
  • Live chat/chatbots

We handle everything from integration to performance monitoring to allow you and your technical team to focus on core operations.

IMPLEMENTING THE INTEGRATIONS

Now that we know the work that needs to be done, we’ll work with you to implement the integrations into your website.

We’ll ensure that the integrations are implemented and thoroughly tested, as well as actively contributing to lead generation and conversions.

Continuous monitoring will allow us to track growth and assess the quality of leads generated.

TRACKING, MONITORING AND REPORTING

Your integrations are only as good as the results they generate. That’s why we keep a close eye on all that data flowing in from your integrations to make sure they’re producing the results you’re after.

In the bigger picture, this data will enable ongoing website updates, adjustment of keyword strategies and any necessary alignment that keeps you on top. 

Backed by a proficient team of developers and tracking specialists, we also maintain your data pipeline’s hygiene. We will present sales data to you on a silver platter, making it easy to spot those golden, primo leads, making customer reports a breeze, and giving you the insights to make smart decisions.

The result? Sharper messaging, the elimination of irrelevant keywords and a leaner, more responsive lead pipeline. In other words, it’s about maximizing efficiency and minimizing the noise so you can focus on what truly matters.

BETTER INTEGRATION AND ALIGNMENT

Our integrations help you tackle the types of complex operations that standard workflows can’t handle — including streamlining processes, customizing workflows and centralizing data, all while saving you time, effort and budget.

Take HubSpot, for example. It provides highly customizable and integrable features, such as lead management, automated workflows, CRM integration and email campaigns, just to name a few. When you integrate these systems, you’re not just combining tools; you’re supporting tighter alignment between your sales and marketing teams. The endgame? Achieving quicker and more impactful results.

 

Our Results

Organic Search Surpasses Sales Teams Direct Efforts With 425% More Closed Deals Comparatively

CRO Sees 62% Increase in New Account Registrations Through HubSpot CRM Project

Technology Company Lands $400k Contract in First 30 Days Through a Single Lead Generated by Pulsion

Improved SEO Performance Score via Custom Tracking for a Canadian Firm

Want this kind of growth?

Marketing Technology and Analytics Integration FAQs

Before we can begin implementing integrations on your website, we need to identify the ones that are relevant to your specific needs. We will work alongside you to determine the appropriate integrations and then proceed with the integration process. Following this, we will conduct testing, implementation and ongoing monitoring.

HubSpot offers a range of integrations beyond CRM and CMS.

Such often-used integrations include email marketing, lead capture forms, analytics and more. The suitability of HubSpot integrations on your website depends on your specific goals, needs and the tools or systems you are currently using.

Integrations can compile data from various touchpoints, including your website, CRM, social media and email campaigns, into a single centralized location.

By doing this, data silos are removed and you get a complete picture of each customer’s interaction and engagement across all channels. The data offer insights into user behaviour, which aids in personalized marketing, improved user experience and informed decision-making.

Yes, you can sync Salesforce with HubSpot. Both Salesforce and HubSpot are widely used Customer Relationship Management (CRM) platforms, and integrating them can offer a seamless flow of data between the two systems.

The process usually involves setting up a two-way integration between the two platforms, which can be achieved through native integrations, third-party tools or custom API development.

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